VI for Pannonhalma Archabbey
The oldest organisation still around in Hungary, the Pannonhalma Archabbey ran an invite-only pitch to reimagine their visual identity. The main focus in our effort was to go beyond logos and letterheads, and find core ideas that can be translated into a self respecting and tradition respecting yet modern visual world.
As we were handing our work over to the leaders of the monastery, we decided to create a book that explains what we think about the VI and serves as a guidebook for the VI at the same time.
Official feedback told us our was a comprehensive and compelling work to read, but they are unable to call a winner for the pitch.
Strategy lead: Judy Majosi
Junior Art Director: Milla Ódor
Junior Art Director: Milla Ódor
