Last Call retirement plan activation

Turn the last beer of the night that you shouldn't drink into the first saving on your retirement account.

Retirement plan campaign for K&H

An activation idea for K&H Bank's new retirement plan that offers a low monthly fee for those who join early in their lives. The idea was presented with the board below.

Before further development the client shut down the activation part of their campaign.

Label Design: Ádám Csapó

Creative Director: Gábor Havasi

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